Advertising Solutions

Sage Design Group Digital Advertising Solutions - Annette Sage, CEO

Sage Design Group Advertising Solutions

How do you get in front of your audience, engage your market and persuade customers to take action? Advertising messages and strategies that attract public attention through various media that promote your product or service help drive consumer behavior to your offering. Give your prospects a compelling reason to do business with you.

Sage Design Group is a leading advertising agency that specializes in creating innovative and impactful marketing solutions for businesses of all sizes. With years of experience and a team of skilled professionals, we have established ourselves as a trusted partner for companies looking to elevate their brand and reach a wider audience.

What sets us apart from the rest is our commitment to understanding our clients’ needs and delivering customized solutions that are tailored to their specific goals and budget. Our team works closely with each client to design a comprehensive marketing strategy that includes a mix of traditional and digital advertising techniques to ensure maximum visibility and conversion rates.

Traditional Magazine Advertising - Sage Design Group - Annette Sage, CEO

Traditional Magazine Advertising

At Sage Design Group, we take pride in our creativity and attention to detail. Our talented designers and strategists work together to create eye-catching visuals and compelling content that captivates and engages your target audience. From logo design and branding to social media management and website development, we offer a wide range of services that will help elevate your brand and set you apart from the competition.

We also understand the importance of data and analytics in measuring the success of advertising campaigns. That’s why we provide detailed reports and metrics to track the performance and effectiveness of our strategies. This allows us to make necessary adjustments and optimize your campaigns for better results.

Consumer buying patterns are constantly changing and they no longer uphold the same brand loyalty they once had. Technology and the internet have given people more freedom and flexibility to shop around and compare prices, quality and services for the best deals. Advertising helps you stay in front of your existing customers and attract new ones while guiding them through the decision-making process.

With Sage Design Group, you can rest assured that your advertising needs are in good hands. We pride ourselves on delivering exceptional customer service and timely execution of projects. Our goal is to help you achieve your business objectives and elevate your brand to new heights.

There’s a lot of planning when developing an advertising campaign. Your advertising concept is not just about what layout, colors, fonts, images or copy you use. It’s about the message and expectation that gets created about your product and brand that gets played in the audience’s mind. Think about the impression you want to make and consider the demographic makeup of your target market. What may be appealing to one market segment may not be for another.

Advertising and the Consumer Buying Decision Journey

Incorporating Advocacy in the New Marketing and Sales Funnel - Sage Design Group - Annette Sage, CEO

Incorporating Advocacy in the New Marketing and Sales Funnel

Everyone loves the old “marketing funnel” (aka “advertising funnel”). It’s been used since 1898 to understand the mindset of consumer purchasing behaviors. The traditional model included five stages of the different psychological states of the consumer during the buying process: from Awareness to Consideration, to Preference, to the Transaction, to Loyalty.

  • Awareness (of the product or brand)
  • Consideration (thinking about a purchase)
  • Preference (for a specific product or brand)
  • Transaction or Action (making the actual purchase)
  • Loyalty (furthering the relationship and repeat purchases)
  • Advocacy (recommend and promote the product or brand)

Today, the connected world and social media has transformed the funnel to include “Advocacy”. Happy customers love to share, recommend and promote a business with an internalized sense of loyalty to the brand – turning customers and their network into a powerful marketing resource.

We now live in a data-driven and connected economy. In this data-connected world, customer relationship management (CRM) spans database-driven emails, Facebook fans, Twitter followers, and numerous networks of online communities. Advocacy, in turn, feeds back into the customer network, effecting the very top down through each stage of the funnel – showing up in search results, product and business reviews, blogs, Facebook “likes”, links, retweets, and social buzz.

Don’t settle for mediocre advertising solutions. Choose Sage Design Group and experience the power of quality marketing. Contact us today and let’s work together to take your brand to new heights.


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