Annette C. Sage: Experienced Creative + Marketing Management Professional with a Proven Track Record of Creative Excellence


Objective:

Passionate creative strategist and seasoned marketing professional eager to drive impactful campaigns and foster brand growth through Art / Creative Direction and Advertising and Marketing Management roles, poised for advancement opportunities. 

Profile:

Dedicated and innovative team player committed to advancing business growth through dynamic strategies in business development, marketing, and corporate branding. Fueled by a passion for excellence, my mission is to guide businesses towards success while achieving personal and professional fulfillment. 

Specialties:

  • Advertising
  • Marketing
  • Branding
  • Growth Marketing
  • Business Development
  • Business Consulting
  • SEO / SEM
  • Email Marketing
  • Content Marketing
  • Social Media
  • Analytics
  • Lead Generation
  • Strategy
  • Planning
  • Development
  • Execution
  • Project Management
  • Creative Direction
  • Art Direction
  • Graphic Design
  • Logo Design
  • Brand Identity
  • Print Design
  • Editorial Design
  • Advertising Design
  • Stationery Design
  • Desktop Publishing
  • Packaging Design
  • Web Design
  • Presentation Design
  • Display Advertising
  • Video Production
  • Interactive Media
  • Photography

Technical Skills:

  • Adobe Creative Cloud
  • Photoshop
  • Illustrator
  • InDesign
  • Fireworks
  • ImageReady
  • QuarkXPress
  • Freehand
  • Flash
  • Dreamweaver
  • HTML / CSS
  • JavaScript / ActionScript
  • Visual Studio
  • After Effects
  • Premiere Pro
  • Soundbooth
  • Final Cut Pro
  • Microsoft Office
  • Word
  • PowerPoint / Keynote
  • Excel
  • Publisher
  • Outlook
  • Google
  • Acrobat
  • CRM (Hubspot, etc)
  • MailChimp & other ESPs
  • WordPress & other CMS
  • CPanel
  • Ahrefs
  • Moz
  • SEMRush

Education:

Professional Studies – 2009Gnomon School of Visual Effects – Hollywood, Los Angeles, CA
MBA – International Marketing – 2006American InterContinental University – Los Angeles, CA
BA – Visual Communications – 2005Platt College – Alhambra, CA
Multimedia and Web Design – 2001The Art Institute of California – San Diego, CA
AAS – Commercial Art – 1996SUNY – Sullivan County Community College, Loch Sheldrake, NY
AAS – Photography – 1996SUNY – Sullivan County Community College, Loch Sheldrake, NY

Experience:

  • Orchestrated successful user onboarding strategies resulting in heightened engagement and notable sales growth.
  • Spearheaded the development, production, and deployment of diverse advertising and marketing collateral, encompassing corporate identity materials, brochures, print advertisements, catalogs, whitepapers, presentations, videos, banner ads, emails, websites, landing pages, infographics, webinars, as well as content and blogs.
  • Collaborated with editors and supervised both in-house and offshore design teams to ensure the timely delivery of high-quality materials.
  • Negotiated with external vendors to secure advantageous terms and services, optimizing operational efficiency and cost-effectiveness.
  • Mentored and instructed students, imparting technical skills essential for the design and execution of interactive multimedia communication projects.
  • Managed social media branding initiatives and community building efforts, fostering a strong online presence.
  • Directed the end-to-end process of email marketing campaigns, including creation, distribution, tracking, and management.
  • Orchestrated events and tradeshows, meticulously planning and organizing logistics to ensure seamless execution.
  • Drove business development endeavors, forging strategic B2B partnerships through comprehensive proposal writing and negotiation.
  • Formulated and executed data-driven marketing strategies, leveraging analytical insights to maximize return on investment.
  • Implemented cutting-edge technologies to streamline advertising efforts, enabling precise tracking and optimization of campaign performance.

Work History:

Owner / Founder / CEO, 2005 – Present
Sage Design Group LLC
Creative Solutions to Grow Your Business.™
“Sage Design Group wants to be the go-to-place for ideas that help CREATE, INSPIRE and GROW profitable businesses through meaningful human connections.”

Owner / Founder / CEO, 2023 – Present
MERCH + SWAG™
“Empowering brands with eclectic merchandise + corporate swag.”

Graphic Designer / Marketing Consultant, 2017 – 2019
Kinder Ready™ + Elementary Wise™, Brentwood, CA

CMO / General Manager, 2017 – 2019
Green Bag America, Northridge, CA

Marketing Consultant / Graphic Designer, 2013 – 2014
Camargo Associates, LLC, Cleves, OH

Chief Marketing Officer / Marketing Consultant, 2012 – 2013
BusinessLeads.com, Montebello, NY

Marketing Manager, 2011 – 2012
Country Floors (Marble Systems), West Hollywood and New York

Graphic Designer / Marketing Consultant, 2008 – 2011
InsuranceLeads.com, North Hollywood, CA

Art Director, 2007 – 2008
Jobar International, Inc., Carson, CA

Director of Marketing / Art Director, 2006 – 2007, 2018 – 2019
Applica Inc. (SmartAVI) and iPGard, Burbank and North Hollywood, CA

Multimedia Instructor, 2006 – 2007
ITT Technical Institute, Torrance, CA

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